Also known as: norm617
Norm is recognized as an influential senior executive with over years of experience in corporate management, branding and marketing. As a left-brain leaning strategic thinker, he has been a consultant to some of Americas best known brands. But, it not just big ideas. He also thoroughly understands how to execute and deliver outstanding business results. With very strong written and oral communication skills, Norm has been a speaker at numerous seminars and published articles for several trade publications. Norm has been known to describe what he does as, Despite all the talk about integrated marketing for the past years, most organizations are still operating in very discrete silos. They hire creative agencies to promote the brand, PR firms to build credibility, database marketing firms to track customer behavior and provide marketing automation, research companies to determine what customers think, and digital agencies to create online customer engagements. But rarely, are all these resources working together seamlessly. Thats where I come in. I bridge the gap. I focus on developing marketing strategies that truly integrate all the available marketing resources, internal and external, in order to accomplish an organizations overall marketing and business objectives. But, I dont stop with just recommending an approach. I also oversee the implementation of the plan and the measurement of the results. I dont destroy existing silos they are usually too well entrenched physically and politically within the organization. So, I find innovative ways to connect these silos in order to deliver outstanding business results on time and on budget. Specialties Executive Management PL Responsibility Team Building and Mentoring Strategic Business Planning Critical Thinking and Problem Solving Qualitative and Quantitative Market Research Customer Insight Gathering Brand Development Database Marketing Direct Marketing Data Analytics Targeting Segmentation Digital Marketing Web Development Social Media Account Management Account Planning Lead Generation Customer Engagement Customer Loyalty Public Speaking Presenting
Medford, OR | Scottsdale, AZ | Mesa, AZ
Also known as: resound
I'm a Client Services Manager for Shutterfly, serving the Business Solutions team based in Phoenix. I manage our custom marketing programs for our Enterprise and Fortune clients. I'm also the founder of Resound Creative, a creative agency that serves servants. I'm both a digital native and a digital printing native, having an extensive background at companies that focus on solutions built primarily with digital print technology HP Indigo, Xerox iGen, and large format inkjet devices. Most of the programs I manage on a daily basis are rules-based variable data print programs or automated multi-channel lead nurture and lifecycle marketing programs. I've also had the pleasure to sell and manage several branding, content strategy, web design and web development solutions. My time working out of Gangplank in Chandler helped me learn a lot about scrum and agile methodologies for web development and project management. I love branding and have a passion for discovering your uniqueness and pulling out the awesome story that you haven't figured out how to tell. I delve into people, brands, groups, and places, extracting all of the golden nuggets of narrative embedded deep inside. My creative roots are in the performing arts as a classically-trained musician and a veteran of improvisational theatre. I spent most of the early 's studying, performing, and teaching people about the awesome power of improv. I've studied at the IO Chicago and The Torch Theatre in Phoenix. I've coached and performed with several troupes around the Valley, including the Jester'Z and the Remainders (musical improv), and have had the privilege to perform at the Phoenix Improv Festival. My experience in music and improv has helped me become a better collaborator, communicator, and storyteller.
Greentown, IN | Muncie, IN | Indianapolis, IN
Also known as: lauraco24
Laura Cosand lives in Greentown, IN. Other places in which she has lived are Muncie, IN; Indianapolis, IN and Fort Wayne, IN. Laura is related to James Henry Cosand.
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