LIVE! sits at the cutting edge of new media shopping anytime, anyplace, anyway granting each consumer access to the content, entertainment, advice, community and product in the way he/she chooses. LIVE! is not the same old e-commerce or traditional TV home shopping approach. LIVE! is a multi-branded new retail medium with a media-focused shopping experience.
The core of the experience is the Client and the medium through which they interact (TV, online, in store); knowing there is a real store with real people who embody the lifestyle the sales personnel will be guides through the exhibit that is the LIVE! experience; they act as stylists and editors at the disposal of the shopper. This is a live (pun intended) interactive exhibit that will weave itself into the lives of our customers, whether shopping, interacting and exchanging with one another online, coming together at in-store events, or taking in the LIVE! content through participatory programming.read more ...read less ...
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