Having grown up with self-made, hard-working, master franchiser parents, I started my retail passion at an early age. After graduating from high school in Portugal, I wanted to study abroad. Starting with a strong education in Advertising and Marketing Communications from Bournemouth University, England, I have had the opportunity to build my career with a top international furniture retailer. With BoConcept I was able to gain further experience beyond my parents business and work in some of the top stores in the world. But best of all were the skills I achieved from working at their headquarters in Denmark working on future branding, marketing campaigns and in store communication tools. My most recent success as Co-Owner and Marketing Manager of BoConcept Calgary, a true perceptive into financials, tracking your marketing spend, setting targets, increasing sales and cutting costs. Today, with over years experience, I feel I have an in-depth understanding of the retail business which gives me an upper hand with my marketing approach and ability to translate a retail mindset and fresh view with communication to the customer. My work with Compass Group Canada puts all my experience to good use. Not only is the food service industry ever changing but working with a student base target audience, you really need to provide top quality marketing strategies. have a targeted communication style and channels and measure everything you do. What I may lack in food services experience, I bring with retail. In the end of the day, we need to manage our customers, quality of our product, delivery of our communication and even our client relationships. I have a passion for social media, volleyball and home cooking.read more ...read less ...
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