Lynne J. Lande

Female, 56 years old

Creative, results-oriented marketing communications professional with a proven track record of accomplishment in strategic brand development, marketing communications planning and implementation for a Fortune 50 Company. Expert at ensuring the production of brand and communication deliverables that are in support of business goals and objectives. Specialties Brand Strategy and Strategic Brand Positioning - Marketing Communications Planning and Implementation – Value Proposition and Key Message Development- Identity Standards Development - Public Relations and Media Relations - Advertising - Website Strategy Development - Customer Loyalty Programs - Social Media Strategy - Packaging – Campaign Tracking and ROI Measurement - Collateral Development- Print and Vendor Management- Organizational Change Management – E-Commerce Site Strategy read more ...

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