I develop and execute strategies for companies and organizations that want to speak to their ideal audience through digital channels. I'm also a collaborator in the communications process -- identifying positions, messages and strategic tactics for presenting ideas to audiences in ways that resonate. Things I'm good at Digital reputation management strategy Social media and integrated content strategy Broad-based digital campaign strategy Audience identification and segmentation Micro-targeting and micro-messaging Split and multivariate testing and optimization Analytics and data-driven decision making read more ...read less ...
business
technology
marketing
jazz
reading
god
sports
kids
stars
design
rap
coldplay
change
networking
communication
funk
moby
reggae
radiohead
academics
soul
interpol
muse
strategy
alexisonfire
writing
politics
public relations
social media
joy division
cut copy
the beatles
nine inch nails
john lennon
coheed and cambria
trailer park boys
the sound of music
red hot chili peppers
machine operator
the killers
david bowie official
York University
A Href Eduyork-university-10884 York Universitya
Consultant
Consultant At Navigator Ltd
Online Director At Rocco Rossi Campaign For Mayor Of Toronto
National Web Administrator At Heart And Stroke Foundation
Executive Director At Criminology Society At York University
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