Paul Bryan

Male

paul bryan
I am a User Experience (UX) consultant, working with clients on the strategy and design of their web sites, mobile apps, and digital products. I help UX leaders formulate a UX strategy and communicate it to stakeholders and business partners through workshops and deliverables. Activities include UX strategy and planning, user research, ethnographic studies, customer video diaries, user segmentation and personas, UX architecture and design, web analytics, alignment with business strategy, competitive benchmarking, and UX road map planning. Current Professional Activities Leading the long-term user experience strategy of a national financial services company, a retailer, and a telemedicine provider UX STRAT Conference and Masterclass Organizer Lead Consultant at Experience Strategy Partners (ESP) Adjunct Professor at University of Georgia, Terry College of Business, Graduate School Book Co-Author, Experience Strategy A Practical Approach For User Experience Leaders (MK, ) UX Strategy and Planning Group Owner, LinkedIn Background Since co-founding ESP in , my clients have included some of the largest and most successful corporations in the world, including The Home Depot, Coca-Cola, SAP, Lowe's, Delta Air Lines, Philips, Macy's and Bloomingdales, Cisco, Georgia-Pacific, Cox Enterprises, ING, and GE, among others. I lead user research, UX strategy, and UX design projects on both a contracted and subcontracted basis, in locations throughout North America, South America, and Europe. I and my team are available for short term projects, as well as longer term retainer engagements. Specialties UX strategy, workshops, user research, e-commerce, multichannel retail, competitive assessments, customer segmentation and personas, customer experience research, ethnography, web analytics, in-context interviews, user experience (UX) design, usability testing, wireframes, user scenarios, video diaries, customer journeys read more ...
  • research
  • web analytics
  • digital marketing
  • consumer insights interest group
  • Consultant
  • Chairman
  • Concept Director
  • Information Architect At Sapient

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