Able to bring you more than years of experience on consumer and business accounts. Range of Thinking ) Created the brand identity for a soon-to-be-launched ERP company as well as advised them on their demand generation program ) Wrote, cast and directed a radio campaign for Achieva Credit Union resulting in . million in car loans and satisfying their legal department (the latter being more difficult than the former) ) Created the concept of Seor CARE, a masked, lucha libre wrestler superhero character who is bilingual and unites people with SCE's (Southern California Edison's) low income CARE (California Alternate Rates for Energy) discount program ) Helped develop the Infiniti G Pro Test Driver Shoot Out, a multi-million dollar experiential marketing program that included live, online and other elements ) Came up a P.R. stunt called The Worst Migraine in L.A., a low budget program to inform masses of migraine sufferers in Los Angeles about a new way to get relief and build a database of handraisers for the clinic to mine ) Conceived and wrote the SCE Outage Simulation Center, an edutainment website that lets people create virtual power outages in order to learn what causes them, what to do in the event of one, and what SCE does to prevent them from happening in the first place To see my online portfolio, please go to httpwww.robertmossportfolio.com Advertising, Alternative Media, Branding, Broadcast, Collateral, Contests, Demand Generation, Direct, Digital, Edutainment, Experiential Marketing, Interactive, Naming, Outdoor, Print, PR Stunts, Radio, Video, White Papers Sectors include Automotive, Banking, Consultants, Consumer Products, Credit Unions, ERP, Fitness, Hardware, Healthcare, Hotels Hospitality, Internet and Wireless Providers, Logistics, Nutritional Supplements, Real Estate, Renewable Energy, Restaurants, Retail, Security, Skincare, Snack Food, Software, Technology, and Utilitiesread more ...read less ...
advertising professional
favorite website awards
New York University
Tisch School Of The Arts
Tribal Ddb
Advertising
G2
Creative
Copywriter
Amci
Ballpark
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