Also known as: buchanan
Fearless media executive with deep entertainment experience managing companies, content artists, and frontline entrepreneurial expertise with a focus on strategic partnerships, consumer engagement revenue generation. Currently, Buchanan is Director, Open Innovation Center, a recently formed organization within Samsung Electronics. Previously, he wore multiple hats across Business Development, Sales and Marketing for Thismoment, a leading global social media marketing company. Buchanan was responsible for Thismoment's Partner Network, representing the Companys strategic relationships with agencies, developers technology providers. Earlier at Amazon.com, Buchanan contributed to an original content initiative now known as Amazon Studios, a collaborative online motion picture development process. As a part of the content acquisition team, he also licensed film television programming for Amazon Video On Demand. As President of Joss Whedon's Mutant Enemy at th Century Fox, he oversaw the critically acclaimed series BUFFY THE VAMPIRE SLAYER, ANGEL FIREFLY. He also produced Whedons feature debut, SERENITY, at Universal Pictures. At Warner Bros., Buchanan ran Jerry Weintraub Productions where he developed a slate of films including OCEANS ELEVEN, which grossed M at the box office worldwide. In , Buchanan co-founded Flixer, a venture backed, technology start-up providing digital marketing services to major media clients. As CCO, he drove product, oversaw revenue strategy, business development. Buchanan also founded the United Talent Agency's independent film department, where he represented cutting edge filmmakers packaged their productions. He began his career as a programming acquisitions executive for Sony Pictures Entertainment in New York. Specialties Business development Revenue generation Converged Media Transmedia Digital media distribution (VOD, EST) IP acquisition and licensing Branded entertainment Social Media Marketing Film and television production Content strategy and development Fandom engagement and management
