Glenview, IL | Bellwood, IL | Chicago, IL
Also known as: bucktown
Paul Boidy has years experience in healthcare marketing, education and communications. Prior to ReachMD, he was Director of Neuroscience Marketing at Takeda where his responsibilities included brand management and lifecycle planning for a portfolio of CNS products. Paul started his career at Searle Pharmaceuticals and held increasing positions of responsibility there and with healthcare companies in sales, operations, marketing, and strategic planning. Paul was directly involved in the planning and launch of many successful pharmaceutical brands. His recent work encompasses the consumer area including strategic programs with WebMD and the professional market where he was responsible for the creation of partnerships with Medscape, Pri-Med, and CME, inc. Paul has worked closely with physician and patient associations such as the National Sleep Foundation, the American Geriatric Society, and the American Psychiatric Association to develop programs dedicated to improving public health.