Also known as: KCarter
I am a versatile public relations and social media marketing professional with global management experience. Known for my leadership and problem-solving skills, I have launched successful public relations and new media marketing programs for some of the world's largest and most recognizable brands. I have agency and client-side experience across both consumer and BB markets. Specialties Leading global PR teams in a highly matrixed environment Driving consistent positive media coverage worldwide Launching corporate social media programs and strategy Serving as a project manager for large surveysresearch projects for PRmarketing campaigns Establishing strong relationships with reporters, influencers, bloggers and analysts Writing strategic content (e.g., press releases, tips articles, customer success stories, etc.) Managing crisis communications
