Also known as: russell
Before transitioning to a life of fulltime writing, Russell enjoyed a rewarding career in the biotechnology industry. A seasoned executive with over 35 years in marketing and communications management, Russell, founded RWWR Associates to assist startup companies with strategic planning and positioning. Formerly, Russell was president of Russell-Welsh Strategic Life Science Communications, Inc., a public relations practice she sold to Grey Advertising in 2000. Prior to founding her own companies, Russell was senior vice president and a member of the operating committee of Cetus Corporation, one of the first biotechnology companies (now part of Chiron), where she helped Wall Street evaluate some of the first products of genetic engineering including PCR technology, interleukin-2, beta interferon and genetically altered crops. She also held various management positions at Baxter International at headquarters and in the Artificial Organs Division. Previously, she was vice president of a film company serving the pharmaceutical industry. She also was a founder and chief executive officer of MyEtribute, Inc., an ecommerce company offering information, products and services for mature companion animals and veterinarians. Russell is a trustee of St. Mary's College of Maryland, serving on the buildings and grounds and the community relations committees of the board. She served on the Board of Visitors for Goucher College for six years. A member of the Board of Visitors of Northwestern University's Weinberg College of Arts and Sciences (1992-2007), Russell served on that body's steering committee (2000-2007). She was a member of the Johns Hopkins University, Bloomberg School of Public Health Advisory Board from 2000-06. Specialties Marketing and communications management in biosciences, strategic planning, investor relations, public relations, crisis management, corporate identity, community relations, employee communications, creative writing, fiction and nonfiction.
