I have been very fortunate in my career to work not only in the experiential marketing discipline, but also to transition into the interactive, mobile and social media space as well. Having this diverse background allows me to apply a cross-functional understanding of campaign objectives and the tactics that can be integrated to measure and deliver ROI. My passion for social media and mobile have opened many professional doors for me and I am very happy to serve as the Director, Digital Social Engagement for Aspen Marketing Services. Specialties Social Media Strategy and Implementation Social Analytics and Insights Digital and SMS Program Integration and Development Account Services (budgets managed up to MM) Promotion Execution (Contests, Games and Sweepstakes) Strategic Planning and Development Vendor Management Blogger Relationship and personal blogging pursuits ProgramsSoftware Radian, Crimson Hexagon, Shoutlet, GroupHigh, SproutSocial, Hootsuite, WordPress Additional Interests and Organizational Involvement - Community Instructor, Oakton Community College - Tech Cocktail, WriterBloggerread more ...read less ...
volunteering
promotions
blogging
twitter
social media
strategic planning
experiential marketing
social media today
mobile marketing & advertising
chicago interactive marketing association cima
big shoes network
wisconsin alumni association
emarketing association
blog zone - a community for bloggers
University Of Wisconsin - Madison
University Of Wisconsin-madison
Business Development Manager
Chairman
Marketing And Advertising
Marketing Resources
Social Media Strategist At Legacy Marketing Partners
Social Media Community Advisor And Strategist
Personal Freelance Work Self-employed
Social Media Manager At Gmr Marketing
Director - Business Development At Marketing Connections
Account Supervisor At Gmr Marketing
Writer At Techcocktail
Social Mediamobile Strategist At Legacy Marketing Partners
Social Media Community Advisor And Strategist At Personal Freelance Work Self-employed
Business Development Manager At Marketing Resources
Business Affairs Manager At The Marketing Store
Social Mediamobile Strategist - Legacy Marketing Partners
Marketing Drive At River North Group
Community Instructor At Oakton Community College
Social Strategistcommunity Managerblogger Outreach - The River North Group At River North Group
Digitalsocial Engagement At Aspen Marketing Services
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