William Thieme in Denver, CO (Colorado)

William C. Thieme Age 53

Denver, CO | Aurora, CO

My long experience with the publishing industry has given me a wide perspective about the power of effective, aware and cogent use of communication, and germane technologies. On the top of the most advanced avenues for reaching people sits the internet, and teaching small businesses to use it for their benefit is my goal. The 'net is the primary well from which all information flows, especially since the explosion of the social internet, and the power of content has never been more important. The public wants readable, interesting, engrossing content. They want stories. Step in the Brand Journalism trade. As print newspapers have declined, so has the online publishing community exploded, and journalists are required to keep that industry vital, readable, interesting. Working alongside Marketing and PR professionals and departments, whose mission is to directly affect opinion with the goal of making sales, the Brand Journalist's mission is to engage readers and produce live, changing, interesting and pertinent content, to give that image of the company/brand/service/product a human face. Our goal is to attract and create audiences that find a business's growth, the potential of a product or service to enhance lifestyles, or the stories behind the brick-and-mortar or digital facade intriguing, and to enhance these business's web presence with journalistic tools. As a Brand Journalist, I work daily with copy writing on virtually any subject, and seek out and report stories that are vital and interesting from a client's perspective, and are designed to create more interest and a more transparent face to that company's community and constituency. The company tools used to get these stories out include email, eNewsletter, printed and web copy, and just about any reporting on the business and it's surroundings. I also preach the power of content, and how to use it so that your business builds and maintains a strong, interesting and constantly relevant. Specialties I have developed a knack for quickly identifying and replicating the intended, branded voice for businesses, and specialize in producing appropriate copy for all manner of campaigns utilizing internet, social media, print media and other forms of media, as well as developing plans to enhance any company's web presence in order to increase the number of clients walking into the front door, and leaving with the intent to return.

• #University Of Maryland