Also known as: ryanjohnsonPR
My public relations experience at Two Rivers Marketing includes media relations for John Deere Power Systems, Iowa Mold Tooling (IMT), and Bobcat Company. For approximately four years I was the primary media relations contact for Bobcat, working with editors from a variety of trade publications in the construction, landscaping, agriculture, concrete, buildings and grounds, and rental industries. Part of my media relations responsibilities included attending trade shows on behalf of Bobcat and Two Rivers Marketing, and visiting with editors who were at the show. I was also part of a team that organized two significant media events for Bobcat in Las Vegas and one in Fargo, ND. I am currently the editor of WorkSaver magazine and DoMORE magazine, two custom publications produced on behalf of Bobcat, Doosan, and their equipment dealers. WorkSaver magazine is published quarterly and mailed to Bobcat customers and prospects in the United States, Canada, and Oceania. DoMORE is a sister publication to WorkSaver magazine, and is produced for Doosan customers and prospects who operate heavy equipment. DoMORE is produced twice a year and mailed in the United States and Canada. My duties as editor include editorial planning, writing, overseeing photo shoots, working with designers on the layout, working with the printer, and coordinating online efforts. I am also responsible for measuring the success of the custom publications and sharing those results with my client contacts. Specialties Content planning Editing Interviewing equipment owners and subject matter experts Writing customer success stories (testimonials) Writing feature articles and job stories Writing new product stories Coordinating photo shoots with freelance photographers, customers and local dealers
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Ryan Johnson's age is 45.
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