Also known as: BeAdvantage
Robert first gained industry attention, in his own right, working for Roche Consumer Health (RCH) in a joint venture with Avon Products, Inc., bringing to market the new concept of “Beauty From Within†establishing the Wellness Category and new business- an industry first. He went on to work solely for Avon R&D where he created new products entirely, as well as working within global marketing to brand third-party finished goods or “platform products†generating over 400 million dollars worldwide in revenues during his tenure. Supporting the global operations, manufacturing interface and quality control as well as providing country-specific intelligence, Robert’s 360 degree view of the business delivered unprecedented revenues through streamlined operations management and product development optimization. However, it was under his leadership at Dashing Diva Franchise Corporation (DDFC), that he gained the reputation as a highly creative retail guru and innovative entrepreneur creating a fun and unique retail environment - the first of its kind, thus establishing an emotional connection to the customer. Currently, Robert is the founder and president of Becoming Advantage, LLC. providing private wellness life coaching, personal fitness training and nutritional advocacy. Visit the website: www.becomingadvantage.com
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