Also known as: cathyhofknecht
As founder and president of Neu Concepts, my goal is to help companies develop and execute marketing strategies and programs that create value for their customers. With over 20 years of experience in technology and business-to-business marketing, I am passionate about helping companies plan and deliver complete customer experiences that encompass the product and all of the interactions that go into learning about, acquiring and using the product. And, I am extremely passionate about helping companies use marketing to build genuine and lasting relationships with their customers. Specialties Market analysis, market strategy, company & product positioning, marketing plans, product launches, online marketing, channel marketing, social media
