Springfield, IL | Springfield, MA | San Francisco, CA
Also known as: chadswhite
The author of "Email Marketing Rules," Chad White has written thousands of articles and blog posts about email marketing trends and best practicesas a journalist at Cond Nast and Dow Jones Co., as research director at the Direct Marketing Association and Responsys, and as the author of one of the industrys top blogs. His research and commentary have appeared in more than publications, including the New York Times, Wall Street Journal, USA Today, U.S. News World Report, Ad Age, Adweek, MarketWatch and SmartMoney. Chad is currently the Lead Research Analyst at the Salesforce ExactTarget Marketing Cloud and writes at EmailMarketingRules.com.
