Also known as: cookjpc
Digital marketing expert with over years of broad experience developing strategic brand solutions and business metric driven user experiences. Unique understanding of both Marketing and IT needs and adept at leveraging excellent communications skills to bridge the gap between the two. Seasoned in managing and implementing customer acquisition and customer-based marketing strategies. Deep experience in integrated marketing strategies, website development and implementation, customer relationship management, email marketing, search engine optimization, analytics and social media. Specialties Marketing and IT Strategy Email Marketing (ExactTarget) Website Email Analytics Customer Relationship Management (CRM) Web Content Management (WCM) Social Media (Twitter, Facebook, LinkedIn) Integrated Marketing Strategies
