Also known as: dawpow
MBA-degreed professional marketing and communications manager broadly skilled at ideation, development and execution of marketing plans and tactics to drive effective business and organizational development and measurable revenue growth. Organizational expertise spans startup technology and consumer companies of to million in size, to midsize high growth companies in manufacturing, services and information technology, not-for-profit and RD organizations, to million- billion business divisions of Fortune corporations. Marketing expertise encompasses internal communications, to channel and affiliate communications, to external market-facing communications. Geographic marketing expertise spans global launch and communications (EMEA, CALA and Asia Pac), to North and South America, to local geo (city and region) centered marketing. SUMMARY OF PROFESSIONAL EXPERTISE BB and BC Product Service Marketing and Launch, Campaign Development Management Demand Generation Campaigns, Direct Digital Marketing, Advertising, Search Marketing (PPC) Public Relations, Media Relations, Analyst Relations, Investor Relations Social Media Content Development, Tracking Management Marketing Automation Deployment, Integration Usage Customer Communications and Customer Relationship Management Retention Programs Events Management Marketing, Conference Tradeshow Development Ideation, Writing, Creative Direction Content Development Marketing Editorial Collateral Web Strategy Design, Webinar Webcast Creation, Search Engine Optimization (SEO) Strategic and Technology Partner Marketing, Alliance Comarketing Digital Media Creation, Motion Graphics, Video Flash Production Brand Management, Positioning Messaging Acquired Company Product Branding Sales Development Support, Field Marketing, New Business Development Support
