Also known as: dcgiesman
Over years experience craftingimplementing integrated digital and print marketing communications strategies for BB and BC growth-oriented businesses. Proven expertise in Marketing strategy and plan development brand management Deep knowledge of digital marketing, including SEO, SEM, PPC, website design, content development, and social media Expertise in collateral development and print process Message development for multiple internal and external audiences PR Cross-channel advertising and media plan creation and management, spanning broadcast, print and digital vehicles Performance management of Budgets (MM), Vendors, Agency Partners, People and Projects Direct experience in healthcaremedical, financial services, manufacturing, distribution, ITtelecom, nonprofit, senior care, food service Specialties Proven strategic planner with hands-on approach to implementation Broad and deep marketing mix knowledge, with emphasis in emarketing brand development and management Expertise in Adobe Creative Suite