Also known as: Dezrosiers
Im a versatile marketing manager with a victorious track record for strategic and tactical accomplishments in the software industry. I am devoted to the expansion and success of the brands and teams that are entrusted to me. Job Talents Marketinge-Marketing . Revealing market, customer and competitive insights . Defining value proposition positioning statement . Engaging in sales marketing objectives alignment and formulate marketing strategy . Winning team building . Developing brand strategy, communication plans and messaging cards . Creating strong and effective sales collaterals and marketing content . Digital strategy and management of website development . Applying advanced internet marketing strategies for SEO, PPC, Social, Display advertising and email nurturing . Managing advertising initiatives, media placement and agency collaboration . Evaluating, modeling and testing pricing strategies . Exposing marketing performance with dashboards and analytics tools Lead Management Marketing Automation . Creating inbound marketing programs . Developing lead generation programs . Deploying and optimizing lead management processes and SalesCRM solutions . Deploying and optimizing marketing automation practices Product Management . Defining product requirements and collaborating on new products and features . Aligning product roadmaps, priorities and marketing efforts to product lifecycle and business needs . Preparing product launch, product releases and related communications Achievements . Contributed to the growth of product linesverticals for both regional and international brands . Successfully developed and launched a new market leading web analytics solution. Completed the developmentredesign of websites, all leading to important traffic growth and increased conversions . Managed up to kMonth marketing budgets and teams of - people . Received positive evaluations and career advancement in all companies Ive worked for
