Also known as: jeffarbour
Jeff Arbour is the CMO and co-founder of Plyfe, an automated marketing and rich media platform that uses fun mechanics to understand and influence audiences wherever they are. Previous to Plyfe, Arbour was the Senior Vice President of North America at Hyperfactory, where he was a key driver behind the company's growth in North America and defined domestic and global mobile strategies and executions for some of the world's most prestigious brands, leading to the eventual acquisition of The Hyperfactory by Meredith Corporation in . Arbour has been helping brands navigate the new media space since . Jeff also sits on several advisory boards for digital companies, including Quixey, Cameo, SoNYC Media and info, and is an LP in the venture fund ENIAC. Jeff is also a founding advisor for Palindrome Advisors, a not-for-profit organization that links other non-profits with executive-level leaders who give back through a number of programs. Over the years, Jeff has worked with top clients such as Toyota, Ab InBev, BlackBerry, LOral, Coca-Cola, Intel, Microsoft and Kraft, who have won numerous awards recognized by the Mobile Marketing Association, AdTech and the Webbys, among others. In , Jeff was named # in DM News Top Under , Direct and Interactive Marketers Under , as well as one of the Top Most Influential Marketers of and by Invesp Consulting, and continues to be a sought after guest speaker at various international conferences Specialties Mobile Marketing Digital Media Social Media Advertising
Springfield, MO | Billings, MO | Pleasant Hope, MO
Also known as: jeffarbour
Jeff Arbour lives in Springfield, Missouri, but has also spent time in Billings, Missouri and Pleasant Hope, Missouri.
