Also known as: kbjake
I help companies improve their Technical Teams and their ability to implement product management and go-to-market strategies. Whether entering new markets, introducing new products, or reacting to changing market conditions I help companies be more effective. People and how they use information are at the heart of my business. My career is focused on helping companies use information to make decision, set strategic direction and modify business processes to assure successful implementation of company strategies. BUSINESS SYSTEMS ANALYSIS - With a strong background in information technology, marketing strategy, and business planning my work often involves leading an organization to re-tool, restructure, retrain, or re-staff. Current business processes may need to change. You may need new information technology tools. I can help you evaluate your organizations capabilities and bring you new systems and talent to assist in implementing change. MARKETING - This is the foundation of my professional life. I have created and managed market research, competitive analysis, communications, strategic planning, and product development activities. I have a special interest in Social Media Marketing the tools technology emerging to support SMM and key market segments using social and business networking services. SALES - Selling more, more effectively, is the role of marketing and sales professionals. I have personally handled sales activities, managed sales teams, and served as an account development coach for sales teams. Sales force automation is my special interest. You will come to know me as a Sales and Marketing professional with extensive experience in business development for technical products and services. Customers and associates say they value my ability to ask good questions, listen closely, and develop strategic insights from my observations. Specialties Marketing, Sales, Account Management, Product Brand Management, Business Analysis, Project Management, Social Media Marketing and Salesforce Automation. BB experience in Medical Devices, Biotechnology, Pharmaceuticals, Engineering Design Services, Custom Manufacturing Machines, Factory Automation Systems, Information Technology Consulting, and Software Development.
