North Palm Springs, CA | Newport Beach, CA
Also known as: lavallone
I have 6 years experience in the wild and ever-changing world of Digital Marketing, specializing in the Music and Entertainment Industries. As a Project Manager for a small digital entertainment firm I have worn many hats. I am the go-to-girl for my clients. My forte is to create and maintain a branded online presence through content on various consumer facing sites, stores, email, social media and mobile campaigns. I recognize the ways in which these platforms have opened the pathway of direct and daily communication between brands and consumers and I know how to maximize that correspondence. I am the voice of the brand to the consumer. I have run successful campaigns for companies such as Chippendales, Universal Music Group, GForce, JIVE, Verve Music, Candor Entertainment and more. In addition to the above my creative use of social media to run contests and initiate calls-to-action, increasing both visibility and sales, has made the aforementioned clients long term. Word of mouth is the best form of advertising and I know how to get people talking. A writer by nature, I am experienced in copywriting including but not limited to web site copy, blogs, press releases, biographies, and product/event descriptions. Inquisitive by nature, I am an avid follower of new trends in technology and entertainment. Specialties social media marketing, art, budgeting, contract management, customer relations, database administration, decision making, event management, market planning, marketing, meeting facilitation, networking, presentation skills, press releases, radio, sales, strategic, travel arrangements, video, web site maintenance
