Also known as: lisamurphyTO
A leading Canadian digital consultant, editor, writer and brand strategist, Lisa Murphy has launched and relaunched successful products such as Houseandhome.com, Maisonetdemeure.com, Best Health magazine and besthealthmag.ca, Kaboose.com, canadianfamily.ca and more. Whether you’re looking for strategic insights on reaching new audiences via web or print, or simply need lively, well researched content on deadline, Lisa delivers. She's also known for her successes as a former Chatelaine and Chatelaine.com editor, Canadian Family editor-in-chief and public-relations account manager. As such, Lisa offers unique ideas and proven results for web sites and networks, magazines and brands. Lisa’s written work has appeared in SympaticoMSN, Chatelaine, The Globe and Mail, Reader’s Digest, Canadian House & Home, Best Health, Today’s Parent, More, THIS Magazine, Canadian Living, Kaboose.com and other popular web sites. Topics covered range from health and lifestyle, décor, beauty and parenting to environmental issues, science and marketing. Lisa has also appeared in countless TV and radio interviews on media outlets such as Canada AM, EZ Rock, 680 News, CityTV, CBC radio and CHTV Morning. Skills Include: • Extensive experience launching, relaunching and managing successful web sites, apps and magazines • Big-picture thinking to develop unique content strategies, brand-promotion ideas and sales solutions (plus PR expertise) • Proven ability to boost web traffic and engagement, SEO and community • Experience with multiple CMS such as Drupal, Reddot, Django and more • Great packaging skills to create must-read lifestyle content and sales solutions, covering décor, health, food, style, parenting and much more • Tested leadership, team building & mentoring skills • Proven ability to manage budgets and maintain expense controls • Years of editing, writing, copy editing, plus connections with Canada’s top journalists & editors • Enthusiasm and energy to handle any workload Specialties Internet, web, iPad and mobile content development and relaunches, content strategy and management, CMS, editorial direction, SEO, social media, magazine and management, editing, writing, brand development and planning, journalism, media expertise
