Also known as: shermanranch
Dynamic, accomplished marketing strategist with over a decade of experience creating, launching and managing marketing initiatives for a myriad of lifestyle and consumer goods companies on both client and agency sides. Highly analytical, innovative, and extremely organized with a history of developing effective strategies for growing market share, increasing revenues, and building brand equity, both domestically and abroad. In-depth understanding of global marketplaces and consumer behavior with proven success at identifying and capitalizing on trends. Specialties Strategy, Marketing, New Media, Social Media, eCommerce, Website Analytics, Product Development, Search Engine Marketing, CPC, CPM, CPL, Strategic Partnerships, Media Planning, Co-Branding, Market Analysis, Contract Negotiation, Brand Creation, Business Development, Customer Loyalty, Advertising & Promotions, Board & Investor Relations, Consumer Insight, Research & Analysis, Public Relations, New Markets
