Also known as: SteveGilbert4
Digital, Direct and Database Marketing in the enterprise setting requires you to be an agent of change, lightning rod for global input and have the ability to think quickly in both tactical and strategic situations. A combination of technical knowledge and team management as well as the proven ability to see, communicate and drive a vision and operational needs throughout an organization have provided the opportunity to be the business and technical lead on a variety of ever increasing marketing projects. Transforming enterprise Digital Marketing is a continuous passion and a constantly evolving and growing challenge. Incorporating Social Marketing (not just hype generation), growing knowledge in the complex online world of web property management, channel tools, utilizing big data tools to leverage the incredible amount of data available to today's marketing organizations and driving results through lead nurturing and qualification processes for large and complex sales organizations are now providing the next horizons for my personal goals and career focus. Specialties Direct Marketing Digital Marketing Operations Management Database Marketing Channel Enablement Enterprise Marketing Automation Systems and Processes Social Marketing - Agile / SCRUM Project Strategy - Email and Web Execution and Measurement - Lead Development, Qualification and Delivery - Master Data Managemet - Vendor Management - SQL - Oracle - Business Objects - Data Cleansing (First Logic / Trillium) - D&B Tools and data - SFDC - Certified Agile / Scrum Product Owner - Aprimo Power User
